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Franchise & Business

Laundry Franchise Cost in India: What a ₹12.97 Lakh Dhulai Store Includes

By the Dhulai team · 16 Oct 2026

If you are looking at laundry franchises in India, you will see investment figures ranging from a few lakh to several crore. The numbers are hard to compare because every brand includes different things. This guide explains what drives the cost of a laundry and dry cleaning franchise, exactly what the Dhulai FOFO Fully Loaded store includes, and the questions you should ask any franchisor before you sign.

What drives the cost of a laundry franchise

  • Machinery: commercial washer-dryers, power protection and pressing equipment are usually the largest single cost.
  • Interiors and branding: civil work, plumbing, electrical fittings, the counter and signage.
  • IT and monitoring: billing, tagging and security systems.
  • Consumables: packaging and cleaning chemicals to get started.
  • Launch marketing: getting the first customers through the door.
  • The store itself: rent and security deposit, which in most franchises you arrange separately.
  • Working capital: salaries, rent and running costs for the first months.

What the Dhulai FOFO Fully Loaded store includes

Total investment: ₹12,97,000 + GST.

CategoryWhat is included
Machine and processing infrastructure10 kg and 15 kg LG commercial washer-dryers, dual servo stabilizers, steam boiler with an ironing table
Interior and brandingCivil work, plumbing and electrical, lighting, counter fabrication, branded facade and signage
IT and monitoringPOS, billing and tag printer, CCTV, AC and fire safety
Packaging and chemicalsBranded packaging, cleaning agents and spotting chemicals
Launch marketing₹1 lakh of online paid campaigns and ₹1 lakh of offline territory marketing

Our team shares the complete breakdown when you enquire.

What you get beyond the equipment

  • 4-day initial training and operational SOPs
  • Store setup coordination, typically 45 to 60 days from onboarding to launch
  • Operational software and CRM access
  • Manpower guidance and replacement support advisory
  • Centrally managed digital marketing
  • Defined territory exclusivity and central processing backup

Dhulai has 5 stores live in Gurugram, 3 franchise-run and 2 company-owned, and is ISO 9001:2015 certified.

How to plan your total budget

The franchise investment is the biggest part of your budget, but not all of it. When you plan, add up four things:

  1. The franchise investment quoted by the brand.
  2. The premises: rent, security deposit and any broker fee for a suitable shop.
  3. Working capital for salaries, rent, utilities and chemicals for the first few months, while your customer base grows.
  4. A contingency for surprises such as extra electrical or plumbing work in the shop.

Partners who plan all four start calmly and focus on serving customers, instead of worrying about cash in the first months.

Questions to ask any laundry franchisor

  1. Exactly what is included in the quoted investment, and what is extra?
  2. Which machines are supplied, who installs them, and what warranty and service support come with them?
  3. What training is provided, and is there support after launch?
  4. How is launch marketing planned and spent?
  5. How is your territory defined and protected?
  6. What are all the ongoing fees and obligations?
  7. Can you speak to existing franchise partners?

A good franchisor answers these clearly and in writing.

Tip: Compare franchises on what is included, not just the headline number. A lower figure that leaves out machinery, branding or marketing often ends up costing more.

Next step

If you are planning a laundry business, read our guide on how to start a laundry business in India, see the Dhulai franchise details, or share your city and our franchise team will call you back.

Frequently Asked Questions

What is the investment for a Dhulai franchise?

The FOFO Fully Loaded model requires a total investment of ₹12,97,000 + GST, covering commercial LG machinery, interiors and branding, IT and monitoring, packaging and chemicals, and ₹2 lakh of launch marketing.

Is the franchise fee refundable?

Following industry-standard practice, the Dhulai franchise fee is non-refundable. It covers brand licensing, training, territory rights and initial setup coordination.

Is the Dhulai franchise available outside Gurugram?

Dhulai allots franchise territories city by city, with defined territory exclusivity. Share your preferred city or area and our team will confirm availability.